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Privacy Policy

Last updated: January 15, 2026

1

Data Controller & Contact Details

This Privacy Policy is issued by Udaan Prime, operating under the brand name Udaan India Pvt. Ltd., a company incorporated under the laws of India.

Legal Entity Name

Udaan India Pvt. Ltd.

Corporate Identification Number (CIN)

U74899DL1994PTC061340

Registered Address

309-312 SOMDUTT CHAMBERS-II, 9 Bhikaji Cama Place, Ramakrishna Puram, New Delhi - 110066, India

Grievance Officer Email

support@udaanprime.com

Support Phone

01204954504

2

Types of Personal Data Collected

We collect the following categories of personal data to provide our financial consulting and loan assistance services:

Identity Information

Full name, date of birth, gender, photograph, PAN, Aadhaar (as permitted by law)

Contact Information

Email address, mobile number, residential and office address

KYC Documents

Identity proof, address proof, and other documents as required under RBI KYC norms

Financial & Income Information

Bank statements, salary slips, ITR, employment details, existing loan obligations

Device & Technical Information

IP address, device type, browser type, operating system, access timestamps

Cookies & Tracking Data

Session cookies, analytics cookies, and similar technologies (see Section 7)

4

Purposes of Processing

Your personal data is processed for the following purposes:

  • Loan eligibility assessment
  • Credit scoring & risk analysis
  • Loan disbursal & servicing
  • Credit bureau reporting
  • Fraud prevention & detection
  • KYC & AML compliance
  • Customer support & communication
  • Marketing (opt-in only)

Note: Marketing communications are sent only with your explicit opt-in consent. You may opt-out at any time by contacting us or using the unsubscribe link in our emails.

5

Data Sharing

We may share your personal data with the following categories of recipients:

Credit Information Companies (CICs)

E.g., CIBIL, Experian, Equifax, CRIF High Mark � for credit score checks and reporting loan performance

Payment Gateways & Banking Partners

For loan loan facilitation, EMI collection, and mandate registration

KYC & Verification Vendors

E.g., DigiLocker, NSDL, UIDAI-authorized entities � for identity and document verification

Legal & Regulatory Authorities

RBI, courts, law enforcement, tax authorities � when required by law or legal process

We ensure all third parties are bound by appropriate confidentiality and data protection obligations.

6

Retention Schedule

We retain your personal data for the following periods:

Data Category Retention Period
KYC Documents & Records 8 years after account closure or loan settlement
Transactional Records 7 years from the date of transaction
Marketing Preferences Until you opt-out or withdraw consent

After the retention period, data is securely deleted or anonymized in accordance with our data disposal procedures.

7

Cookies & Tracking Technologies

Our platform uses cookies and similar technologies to enhance your experience:

Cookie Type Purpose Duration
Essential Login sessions, security, form submissions Session
Functional Remember preferences, language settings 1 year
Analytics Understand usage patterns, improve services 2 years
Marketing Personalized ads (with consent only) 90 days

Meta Ads & Marketing Tracking (Meta Pixel & Conversions API)

We use Meta Pixel (formerly Facebook Pixel) and Meta Conversions API to measure advertising effectiveness, analyze platform traffic, and personalize marketing campaigns in compliance with applicable data protection laws. This includes secure, hashed transmission